Drive - Music Video Analysis

Story within this music video is fairly loose compared to similar modern rock video's, instead focusing more on a technical aspect to increase interest from the audience and create a sense or repeatability. This is done through the clever animation of the lead singer being presented as a drawing; post production digital effects. Live performance/lip syncing is also mixed in to again create a sense of personal telling, while also adding synaesthesia to create a visual representation of the music and its source.